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Privacy Policy

Last updated: May 7, 2026

Introduction

Whitewater Bar & Grill, operating as part of Epic Adventures, LLC ("we," "our," or "us"), operates the Whitewater Bar & Grill mobile application (the "App"), website at whitewaterbar.com, and related services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our App, website, and services.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the App, website, or our services.

Information We Collect

Personal Information You Provide

We collect information you voluntarily provide, including:

  • Contact form submissions: name, email address, phone number, and message content
  • Newsletter signups: name and email address
  • Rewards program registration: name, email address, birthday, and linked payment card information (managed through Toast)
  • Catering inquiries: event details, date, guest count, and contact information
  • Event booking requests: event type, date, and contact information
  • Performer and career applications: name, contact information, and related materials

Device Information (App)

When you use our App, we may collect certain information about your device, including:

  • Device type and model
  • Operating system version
  • Unique device identifiers (for push notifications)
  • App version

Push Notification Tokens

If you opt-in to receive push notifications, we collect your device's push notification token. This token is used solely to send you notifications about special events, promotions, and updates from Whitewater Bar & Grill.

Cookies and Tracking Technologies

Our website uses cookies and similar technologies. When you first visit our site, you will be asked to choose your cookie preferences. We categorize cookies as follows:

  • Essential cookies: Required for the website to function, including session management and your cookie preference settings. Cannot be disabled.
  • Analytics cookies: Help us understand how visitors use our site through Vercel Analytics, Google Analytics 4, and custom event tracking. Google Analytics collects page views, device information, general location, and referral sources. All analytics data is anonymous and only collected with your consent.
  • Marketing cookies: Currently not in use. If enabled in the future, they would deliver relevant promotions.

You can change your cookie preferences at any time by clearing your browser's local storage or using your browser's cookie management settings.

Analytics Data

With your consent, we collect anonymous analytics data through Vercel Analytics, Google Analytics 4, and our custom analytics backend to improve our website and App, including:

  • Pages and features viewed
  • Click interactions (buttons, links, navigation)
  • Session duration and page views
  • Device type and browser information
  • General geographic location (city/region level)
  • Referral source (how you found our site)
  • Form submission events (we track that a form was submitted, not the content)
  • App performance metrics

Location Data

Our App uses your general location (Canon City, Colorado area) only for displaying relevant weather information on the patio weather widget. We do not track your precise location or store location history.

Text Messages (SMS)

Texts from Whitewater Bar & Grill are sent only when a caller verbally requests them on an inbound voice call to our voice-AI line at (719) 431-8585. Every text is a transactional follow-up to something the caller asked for during the call — we do not run marketing blasts, drip campaigns, or list-buys, and we do not text numbers we did not collect ourselves through verbal consent on a phone call.

How You Opt In

Opt-in is verbal. Before sending any text, the AI agent asks: "I can shoot you a text right now to the number you're callin' from — sound good?" You must verbally agree ("yes," "sure," "sounds good," or equivalent) before any SMS is dispatched. The verbal consent event is timestamped and the call recording is retained for audit.

Texts are sent only to the originating caller-ID number. If you want a link texted to a different number, the AI agent will ask you to state and confirm that number on the same call before sending.

What We Send

Caller-requested transactional messages only:

  • Online order link (Toast)
  • Full menu link
  • Directions to the restaurant
  • Hours of operation
  • Daily food specials page
  • Toast Tables waitlist link
  • Toast Tables reservation link
  • Careers application page
  • Google review link (only if the caller asks how to leave a review)
  • Follow-up form-page links for catering, band booking, private event, and contact inquiries

We do not sell, share, or otherwise transfer SMS opt-in data, phone numbers, or consent records to third parties for marketing purposes.

Message Frequency & Rates

Message frequency varies and depends entirely on what the caller asks for during a call. A typical call generates zero to two messages. We do not send recurring messages, weekly promotions, or unsolicited follow-ups.

Standard message and data rates may apply, depending on your mobile carrier and plan. Carriers (T-Mobile, AT&T, Verizon, US Cellular, and others) are not liable for delayed or undelivered messages.

How to Opt Out

Reply STOP to any text from us at any time and you will be unsubscribed from all future messages. Reply HELP for help.

You may also email TheWhiteWaterBar@gmail.com or call (719) 269-1009 to be removed from text messaging.

SMS Sender Number

All SMS messages are sent from +1 (719) 431-8585 — the same number as our voice-AI phone line. Texts are delivered through our SMS provider, Telnyx (see Information Sharing & Third-Party Services below).

How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and contact form submissions
  • Send newsletter emails you have subscribed to
  • Manage your rewards program account (through Toast)
  • Send push notifications about events, specials, and promotions (with your consent)
  • Display current weather conditions for patio seating
  • Improve the website and App's functionality and user experience
  • Analyze anonymous usage patterns to enhance our services
  • Process catering and event booking requests

Information Sharing & Third-Party Services

We do not sell, trade, or otherwise transfer your personal information to outside parties. We work with the following third-party service providers who may process data on our behalf:

  • Toast: Online ordering, rewards program management, gift cards, and waitlist. Toast Privacy Policy
  • Vercel: Website hosting and anonymous analytics. Vercel Privacy Policy
  • Resend: Transactional email delivery for contact confirmations, newsletter welcome emails, and notifications. Resend Privacy Policy
  • Telnyx: SMS delivery and voice telephony for the voice-AI phone line. Telnyx Privacy Policy
  • Apple Push Notification service (APNs): Delivering push notifications to App users
  • Apple Maps: Directions and mapping in the App
  • Weather API providers: Displaying current patio weather conditions

Each third-party provider has its own privacy policy. We encourage you to review their policies.

Data Security

We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These include:

  • Secure HTTPS connections for all data transmission
  • Encrypted storage of device tokens
  • Regular security audits and updates
  • Limited access to personal data by authorized personnel only

Your Colorado Privacy Rights

If you are a Colorado resident, the Colorado Privacy Act (CPA) provides you with the following rights regarding your personal data:

  • Right to access: You may request to know what personal data we have collected about you
  • Right to correct: You may request that we correct inaccuracies in your personal data
  • Right to delete: You may request that we delete your personal data
  • Right to data portability: You may request a copy of your personal data in a portable format
  • Right to opt out: You may opt out of targeted advertising, sale of personal data, or profiling

We do not sell your personal data. We do not use your personal data for targeted advertising or profiling that produces legal or similarly significant effects.

To exercise any of these rights, contact us at TheWhiteWaterBar@gmail.com or call (719) 269-1009. We will respond to your request within 45 days.

If we decline your request, you may appeal by contacting us at the same email address. We will respond to your appeal within 45 days.

We also honor the Global Privacy Control (GPC) signal as a universal opt-out mechanism.

Your Choices & Opt-Out Options

Cookie Preferences

When you first visit our website, a cookie consent banner allows you to choose which categories of cookies to accept. You can change your preferences at any time by clearing your browser's local storage for our site.

Push Notifications

You can opt-out of push notifications at any time by:

  • Going to your device's Settings > Notifications > Whitewater Bar
  • Disabling notifications within the App settings

Newsletter

You can unsubscribe from our newsletter at any time using the unsubscribe link in any newsletter email. You may also contact us directly to be removed from the mailing list.

Data Deletion

You may request deletion of your data by contacting us at the email address below. Upon request, we will delete:

  • Your device push notification token
  • Your newsletter subscription records
  • Contact form submissions associated with your email
  • Any associated analytics data

For rewards program data managed through Toast, please contact Toast directly or contact us and we will facilitate the request.

We will process deletion requests within 45 days.

Children's Privacy

Our App and website do not address anyone under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

You are advised to review this Privacy Policy periodically for any changes.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Whitewater Bar & Grill

Operating as part of Epic Adventures, LLC

45045 Hwy 50 West

Canon City, CO 81212

Email: TheWhiteWaterBar@gmail.com

Phone: (719) 269-1009

Whitewater Bar & Grill is part of the Epic Adventures family of businesses in Canon City, Colorado.